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Privacy Policy

Read our Privacy Policy

Ardesia Aesthetics Ltd. Privacy Notice

Updated: November 3, 2025

Ardesia Aesthetics Ltd. and owned subsidiaries (referred to as “us”, “we”, “our”) take data protection and privacy seriously and aim to comply with all applicable data protection regulations and laws. This privacy notice outlines our commitment to protecting the personal data of our customers (current or potential), partners, and website visitors (“you”, “your”), end users, and describes how we collect, use, and share personal information when you explore or utilize our services (“Services”).

Data we collect and what we use it for

In order to provide you with our products or services, we process the below information. We process your personal data either (i) because it is necessary for us to perform our contract with you, (ii) because we have a legitimate business interest that does not override your rights (for example, maintaining accurate records or improving our services), (iii) where required, on the basis of your explicit consent – particularly in relation to direct marketing communications sent to individual consumers, or (iv) on the basis of our need to process your data to provide you health services.

  • Contact and Basic Information: Name, gender, date of birth, address, phone number, email, parental information (if you are not an adult)
  • Medical Information: Medical history, current medications, allergies, treatment records, consultation notes
  • Photographs: Before-and-after images for treatment records (with consent)
  • Payment Information: Billing address, partial card details (if applicable)
  • Digital Data: IP address, website usage data (cookies), appointment booking records
  • Other personal data you provide to us voluntarily for the provision of services

 

This information helps us to:

  • Provide safe, appropriate, and tailored medical aesthetic treatments
  • Conduct medical consultations and assessments
  • Maintain accurate treatment and medical records
  • Manage appointment bookings and payments
  • Send appointment reminders and post-treatment care advice
  • Comply with our legal and regulatory obligations

 

We also may utilize your contact details and analyze web/email/survey analytics to perform marketing activities. We utilize either your consent for this where appropriate, or legitimate interests otherwise (like for business to business advertising) to help us best communicate with and provide relevant content to you.

Separately, we may also process job application and resume/CV submissions to help you explore working with us, processed under our legitimate interests.

Data sharing and transfers

We do not share or transfer your information with any third-parties other than for the purposes of enabling trusted service providers (such as cloud storage providers, payment processors, IT support, and marketing platforms) to support us in delivering our services. These providers act only under our instructions and do not use your data for their own purposes. 

Any transfers of information sourced from the European Economic Area (EEA) or the UK to outside these regions will only be done under adequate and compliant measures, utilizing standard contractual clauses, transfer impact assessments, sufficient technical and organizational controls, and/or other adequacy measures.

In the case of a company sale or merger, asset transfer, or similar scenario, your data may be transferred to the new entity and you will be notified as required.

Data security and retention

We have put into place robust technical and organizational security measures to prevent your personal data from being accidentally lost, used or accessed in an unauthorized way, altered or disclosed.

Personal data is stored in the EU or the USA and only kept as long as necessary to provide the requested services, maintain our customer leads fulfillment, and comply with any legal, regulatory, or tax requirements. Typically this is 8 years from the time of your last treatment for clinical data. For more information on retention specifics, please contact us.

Cookies and Tracking Technologies

We may use various technologies to collect information, and this may include sending cookies to your computer or mobile device. Cookies are small data files stored on your device that help us to improve the Services and your experience. We may also collect information using web beacon files (also known as “tracking pixels”), which may be used in the Services, website, or emails to help deliver cookies, count visits, understand usage and campaign effectiveness, and determine whether an email has been opened and acted upon.

You can edit your cookie preferences by using our cookie banner. Please note that if you choose to remove or reject cookies, this may affect the availability and functionality of the Services.

Your rights

You always have the right to withdraw your consent and, you also may have the right to the below requests. To exercise these rights, please see our contact details below.

  • Access, correct, delete, object or restrict the use of, and obtain a list of third-parties who have access to your personal data
  • Opt-out of the sale or sharing of your information to third-parties
  • Opt-out of automated-decision making, profiling, marketing, and targeted advertising
  • Right to not being discriminated against for not allowing your data to be shared

Contact Us

For any questions or concerns on the processing of your personal data, to reach our data protection officer, or additional information on this privacy notice please contact us at info@skingevity.co.uk.

Contact

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A Wonderful Review for Roma ✨

At Dr. Joney De Souza Skin & Laser Clinic, we believe that exceptional results are achieved through expertise, personalised care, and a genuine commitment to every patient’s journey.

We are delighted to share this wonderful feedback for Roma, whose knowledge, skill, and thoughtful approach continue to make a lasting impact on those she treats.

Roma takes the time to understand each individual’s skin concerns and goals, creating tailored treatment plans that deliver beautiful, confidence-boosting results. Her warm and professional manner ensures every patient feels comfortable, informed, and in the safest of hands throughout their journey.

Roma, thank you for the dedication and care you bring to every appointment. We are incredibly proud to have you as part of the clinic.

And to our lovely client, Victoria, thank you for your kind words and for trusting us with your skin health. We are thrilled that you achieved such great results and look forward to welcoming you back soon 🫶If you read one thing today, please let it be this 🤍

July is UV Safety Awareness Month, and as a skin and laser clinic, there is genuinely nothing we feel more passionately about than protecting the skin you’re in.

UV radiation is the leading cause of skin cancer worldwide. UVA rays silently penetrate deep into the skin every single day - breaking down collagen, causing dark spots, wrinkles and long-term cellular damage - while UVB rays trigger the DNA mutations that lead to skin cancer. And they are both present even on overcast days in the UK.

The reality? Nearly 9 in 10 melanomas are preventable. That statistic is both sobering and empowering because it means the choices you make today genuinely matter.

Swipe through for everything you need to know about why UV protection is non-negotiable, what unprotected exposure is doing to your skin right now, and exactly how to protect yourself this summer and beyond...

SPF 50 every morning. A wide-brimmed hat. Shade between 10am and 4pm. UV-blocking sunglasses. Lightweight cover-up. These aren’t just suggestions, they’re the steps that protect your skin, your health and your future 🖤

#uvsafety #uvsafetyawarenessmonth #melanomaawarenessProduct Spotlight of the Month - July ☀️

Meet your summer non-negotiable: ZO Skin Health Daily Sheer Broad-Spectrum SPF 50.

With July bringing longer days, stronger UV rays and more time spent outdoors, there has never been a more important time to make sure your SPF is doing its job properly - and this one delivers on every level.

Unlike your average sunscreen, Daily Sheer protects against the full spectrum of sun damage - including blue light from your phone and screens, and the deeper rays that most SPFs simply don’t block.

It also delivers 12 hours of antioxidant defence against everyday environmental damage, going far beyond what a standard SPF can offer.

The formula is completely non-greasy, water resistant for up to 40 minutes, and dries down to a sheer finish that sits beautifully under makeup. No white cast. No heavy residue. Just effortless, daily protection.

Awarded the Seal of Recommendation by the Skin Cancer Foundation (USA) - because this isn’t just skincare, it’s skin health 🤍Have you ever truly seen what is happening beneath the surface of your skin? 🔍

At Dr Joney De Souza Skin & Laser, every skin journey begins with a VISIA Skin Analysis.

Before we recommend a treatment, we want to truly understand your skin at a level that goes far beyond what the naked-eye can see.

The VISIA is a state of the art imaging system that captures a comprehensive analysis of your skin across multiple key parameters - including spots, wrinkles, texture, pores, UV damage, brown spots, red areas and more. 

It reveals not only what is visible on the surface today, but also the underlying damage and concerns that have yet to fully emerge, giving us a complete and precise picture of your skin health.

This level of detail allows our clinical team to build a truly personalised treatment plan, targeting the root causes of your skin concerns rather than simply addressing what is visible on the surface. It takes the guesswork out of skincare entirely.

The VISIA also provides a benchmark against which we can measure your progress over time, so you can see exactly how your skin is responding to treatment and track your results with confidence.

Because great skin starts by understanding it 🤍Thinking about tattoo removal? Let us tell you about PicoSure ⚡️

PicoSure is one of the most advanced tattoo removal technologies available today — and it works very differently to traditional lasers.

Using ultra-short pulses of laser energy measured in trillionths of a second, PicoSure’s PressureWave™ technology shatters tattoo ink into tiny fragments that the body can absorb and clear far more efficiently — delivering greater fading per session with less damage to the surrounding skin.

It is effective across a wide range of tattoo types and ink colours, including notoriously stubborn blues, greens and purples. It is suitable for all skin types, works on tattoos that haven’t responded to previous laser treatment, and is also an excellent option for those looking to fade a tattoo ahead of a cover-up.

The number of sessions required will vary depending on the size, age, colour and density of the tattoo — all of which our clinical team will assess thoroughly during your consultation.

Book your consultation with our team at Dr Joney De Souza Skin & Laser today 🤍

How can you find us?

Our clinic is located in Marylebone, London, in the heart of one of Central London’s most prestigious and renowned medical districts. Perfectly positioned for convenience and discretion, we are easily accessible from across the capital and beyond.

We welcome patients from Mayfair, Harley Street, Marylebone, Knightsbridge, Belgravia, Chelsea, Kensington, Fitzrovia and St John’s Wood, as well as international patients visiting London for specialist treatment.

Our location benefits from excellent transport connections, with close proximity to major Underground stations, mainline rail links and direct access to Heathrow, Gatwick and London City airports. Several secure parking facilities and convenient chauffeur drop-off points are available nearby, ensuring a seamless and comfortable visit.

Whether you are travelling from elsewhere in London, across the UK or internationally, our clinic offers a calm, private and exclusive setting in one of the world’s leading medical destinations.

Opening hours
Monday
9 am–6 pm
Tuesday
9 am–6 pm
Wednesday
9 am–6 pm
Thursday
9 am–6 pm
Friday
9 am–6 pm
Saturday
Closed
Sunday
Closed
Dr Joney De Souza
49 Blandford St, London W1U 7HH
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